Hank and Lank have inside information that it's meal time, but it looks as if they would have to skip a meal or two until Hank's fertile brain maps out a royal road to a big feed. Into the "Ragout Restaurant" goes Hank, and soon returns wearing a pair of large signboards proclaiming the goodness of the bill of fare at the eating house. Hank is rewarded by a fine feed, for he has managed to steer a large crowd to the restaurant. Now it's Lank's turn. He has seen how easily Hank earned the big eats, and loses no time in applying to the "Apax" restaurant. They have seen that the rival house has increased its patronage by advertising, and Lank soon is at large upon the community with a pair of boards upon which the name "Apax" appears in large letters. But carrying the heavy sandwich is strenuous work, and Lank stops frequently to rest. While loafing on a corner two boys, intent upon mischief, fix upon him as a likely victim. A painter happens along at this moment, and they appropriate his paint and brushes. Stealing up behind the unsuspecting Lank, they quickly obliterate the letter "X" from his sign. Lank innocently strolls away, followed by Hank, who has come upon the scene in time to see the fun. Lank's wanderings lead him to an alley where a gang of Irish laborers are eating their noonday lunch. Lank thinks that this is an auspicious place to display the restaurant ad, and walks boldly by. However, these loyal sons of Erin do not welcome an invitation to eat at the "A.P.A." restaurant. A box of newly mixed mortar is convenient for their purposes, and Lank is treated to a most "mortarfying" bath in the plastic material.