In 1969, Taylor Mead complained to his friend artist Wynn Chamberlain that Andy Warhol had neverpaid him for any of the work he had done for him and Wynn said he would make a film especially forTaylor. Inspired by the banality of 1960's television, Chamberlain wrote and directed Brand X, an 87minute series of faux television shows spoofing the politics and mass media of the day, complete withcommercials for Sex, Sweat, Computer Dating and Peanut Butter. BRAND X follows Taylor Mead througha day in a wacky television studio as he portrays an exercise guru, a talk show host, a veteran returningfrom the American Civil War, a hospital patient in a soap opera, the President of the United States and atelevangelist giving the Nightly Sermon. BRAND X satirizes President Nixon, the Vietnam War, sex, drugs,computers, money and race relations.