Johnnie Fedora and Alice Bluebonnet are two hats who meet and fall in love in a department store display window in New York City. When Alice is purchased, Johnnie falls into a pit of despair. But when Johnnie finds an owner of his own, he is delighted at the prospect of being able to search the city for Alice from the top of his new owner's head. One day, Johnnie spots Alice! But in his excitement he is blown away by the wind. A seedy man finds Johnnie and wears him into a nightclub, where a fight breaks out. The man is taken away by the police and Johnnie is left behind. Johnnie is thrown out with the trash. Just as he is about to fall down a rain gutter, he is rescued by a carriage driver, who wants Johnnie as a hat for one of his horses. To Johnnie's delight, he is reunited with his sweetheart, Alice, who sits on the head of the carriage driver's other horse.